Online Journalism News Nov 30 John Peel tributes trigger record traffic for BBC.co.uk

[Tom Roche]

John Peel tributes trigger record traffic for BBC.co.uk

http://www.journalism.co.uk/news/story1618.shtml

Posted: 30 November 2005 By: Jemima Kiss

Email: jemima@...

The BBC's tributes to legendary DJ John Peel 
helped to generate record traffic for the 
corporation's website last month.

A BBC 6 Music re-broadcast of John Peel's 1967 
BBC radio debut became the most popular on-demand 
programme ever, prompting 300,000 listening 
requests during October.

Radio 1's 'Keeping it Peel' micro-site recorded 
three million page impressions over the month, 
contributing to a record three million monthly 
unique users on BBC.co.uk/radio1. The network of 
BBC radio sites collectively recorded 7.7 million 
unique users - the highest figure yet.

Web users have listened to 134 million hours of 
BBC radio through the website this year.

"These incredible figures show that people really 
value the option of listening online and catching 
up with their favourite programmes if they miss 
them," said Simon Nelson, controller of BBC Radio 
& Music Interactive.



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